BTS is one of the biggest K-pop groups in the world. People just can’t get enough, especially online.
On the Brandwatch React team we love data, we love K-pop Groups , and we love BTS. So we’ve created a list of facts based on our research about the band, their ARMY of fans, and another record-breaking year.
We used Brandwatch Consumer Research platform to search for social media mentions of BTS from January 1 2013 to December 31 2020. We’ve also incorporated fascinating data points from other online research.
Here are 10facts popular-k-pop-groups-in-2022
1. BTS were one of 2 artists to market half a million copies of an album in the US
According to Nielsen Music’s annual report, only two cds racked up a minimum of 500,000 sales in 2020, and they were Taylor Swift’s Folklore as well as BTS’s Map of the Spirit: 7.
Map of the Heart: 7 offered 674k copies.
2. BTS have *all* the awards
Today, BTS have actually won 283 honors out of 499 nominations.
3. BTS are an actual national prize
As a brand name, BTS are beneficial. They’re so prominent that representatives at the Hyundai Research Institute informed AFP they cause $3.6 billion to the South Korean economic climate.
The institute also found that 800,000 site visitors went to South Korea due to BTS annually. That’s more than 70% of the country’s annual tourists.
If that wasn’t enough, researchers approximate the septet will create an economic worth of $37 billion over the following years!
4. If BTS followers were to create a genuine military, there would certainly be enough people for a minimum of 18 militaries
The BTS followers call themselves the military, which means “Adorable Representative M.C. for Youth”.
18 million exceptional authors mentioned BTS online between January 1 2020, and December 31 2020. According to Encyclopedia Britannica, an army typically consists of between 400,000 and 1,000,000 soldiers. So, if we take unique authors and Britannica’s military figures, 18 armies is a traditional price quote.
5. BTS’s states get on fire
Over the duration this social information was observed– January 2013 to December 2020– there were 2,395,082,950 points out of BTS. That’s an average of 958,597 mentions daily– aka a lot of social discussions.
6. BTS followers like a hashtag
Well, don’t we all? Yet this military is primed for social media. Hashtags are used in a majority of blog posts; with #bts and #btsarmy leading the pack.
Top Hashtags
Hashtag | All tweets |
#bts | 124134565 |
#방탄소년단 | 51217512 |
#bts_dynamite | 18876179 |
#btsarmy | 15835641 |
#mtvhottest | 15428232 |
#jimin | 13922390 |
#amas | 13857106 |
#jungkook | 13518511 |
#iheartawards | 11919707 |
#dynamite | 10889456 |
These were the most used hashtags from 2013 – 2022.
7. @BTS_twt (the band’s main account) has an influencer score of 94
That makes them one of the most influential accounts on Twitter and one of the most influential K-pop Groups bands on Twitter.
They had greater than 30.9 million fans at the time of writing.
You can learn more about influential Twitter accounts and influencer ratings right here.
8. Followers bought into the band
In October, Big Hit Home Entertainment (BTS’ record firm) went public. The action allowed die-hard fans to lastly buy a share of their favoured band– kind of.
When we checked it out in our article (K-pop Groups Goes Public), we found that the news produced almost a million online discussions by itself, and also, while it’s also a pretty unique prospect to buy into a band by doing this, it seems to have settled.
Vulture reported: “The BTS boys became millionaires today with an impressive initial public offering of 135,000 won for label Success Entertainment. That’s around $115 per share– the biggest South Oriental market debut in over three years– which values the label at over $4 billion.
” Each participant of BTS obtained 68,385 shares from Big Hit CEO and also manufacturer Bang Si-hyuk in August, placing $7.9 million in their pockets with Success’s September 28 Launching.”
9. Dynamite: A record splitting year
BTS captured 7 Guinness World Records in 2020, breaking their world document for the number of Guinness World Records they’ve barged in a single year.
– Most weeks at No. 1 on Signboard Social 50 graph
– A lot of viewers for a music concert live stream
– Best-selling album in South Korea
– A lot of checked-out YouTube videos in 1 day by a K-pop team
– Many have seen YouTube videos in 24-hour
– The majority of watched YouTube videos in 24-hour
– The majority of “daesang” (” grand reward”) awards won at the Mnet Asian Songs Awards
YouTube is not the only place BTS shattered a record with “Dynamite.” The track also set a new record on Spotify. On Aug. 21, “Dynamite” debuted at No. 1 on Spotify’s daily International Leading 50 chart.
The song accomplished 7,778,950 streams within a day and defeated Taylor Swift’s previous document of 7.742 million streams with “Cardigan.” Now, BTS holds the title for the most significant Spotify debut of 2022.
10. BTS, Big Hit Entertainment, and also BTS followers donated millions to charity in 2022
Back in June, BTS and Success Home entertainment gave away $1m to Black Lives Matter in the United States, as reported by Selection. The ARMY consequently crowdfunded and matched that figure in 1 day by using #MatchAMillion.
BTS, as well as Big Hit Enjoyment, likewise donated $1m to Live Nation’s Staff project, which planned to assist team employees instantly out of a job when the pandemic started. The band presented $333k for coronavirus alleviation efforts in South Korea. Meanwhile, J-Hope contributed $84.4 k the South Oriental charity ChildFund for needy youngsters.
The band and their label, like their philanthropy, are the military.
Let us recognize your thoughts about our stats @BW_React or in the comments!